CAE’s Crystals Is Growing With Me
Lately, I have been thinking a lot about what I want CAE’s Crystals to become.
Not what it should become. Not what social media says a small business should look like. But what I actually want this little shop to feel like.
And I think I am finally realizing that I don't want CAE’s Crystals to only be a crystal shop.
Crystals will always be at the heart of this business. They are where this journey began, and they have been beside me through so many different chapters of my life.
But just like I have changed, I think CAE’s Crystals is ready to change too.
Relearning What I Love
The last few years have brought a lot of change, healing, moving, starting over and learning what home feels like again.
As I settle into this new space and this new chapter of my life, I have been asking myself a simple question.
What do I actually love?
I love crystals, of course. But I also love herbs, apothecary inspired goods, spiritual tools, cleansing products, witchy little treasures, meaningful gifts and beautiful things that make a home and life feel a little more magical.
I want CAE’s Crystals to reflect more of that.
I want this to become the kind of online crystal and spiritual shop where you might come looking for an Amethyst tower and leave with a cleansing tool, a thoughtful gift for your best friend and something special for yourself.
A little witchy. A little earthy. A little whimsical.
And still very much CAE’s.
More Meaningful Gifts Are Coming
With Christmas and the holiday season approaching, I also want to expand our selection of meaningful gifts.
I love the idea of giving something that has intention behind it.
A crystal chosen specifically for someone. Something for their home. A spiritual self care gift. A cleansing item. A beautiful little reminder that they are loved, protected or worthy.
Over the coming months, I hope CAE’s Crystals becomes a place where you can find unique crystal gifts, spiritual gifts, witchy gifts and other meaningful treasures for the people you love.
And maybe a few gifts for yourself too.
I Have Been Quiet, But I Haven't Been Still
Behind the scenes, I have actually been working on CAE’s Crystals quite a bit.
The website has been getting a makeover. I have been updating collections, improving product descriptions, reorganizing the shop and making it easier to explore and find what you are looking for.
And I am nowhere near finished.
Over the next several weeks, I will also be adding a LOT of new inventory to the website.
Some pieces have been patiently waiting behind the scenes, while others represent the new direction I want to take the shop.
My goal is to make CAE’s Crystals more than somewhere you buy crystals.
I want it to feel like my little corner of the internet where you can shop, learn, read the blog, discover new crystals and spiritual tools, and maybe find something that speaks to where you are in your own journey.
Growing Beyond the Website
Another big part of this next chapter is growing CAE’s Crystals across social media.
I want to show more of what actually happens behind the scenes.
The new inventory. The crystals. The vendor events. Packing orders. Spiritual practices. Cleansing. Witchy things. Small business life. And probably a little chaos along the way.
I also want to grow this business into another source of stability and income for my future.
For a long time, CAE’s Crystals has been something I loved doing on the side. But I am ready to see what happens when I truly give this business the time, consistency and energy it deserves.
It doesn't mean turning something I love into something that is only about money.
It means finally giving something I love a bigger seat at the table.
A Big Step This Weekend
This Saturday, I am also taking another big step.
CAE’s Crystals will be attending my first large vendor event!
I am excited. I am nervous. And yes, I am probably going to overthink approximately 7,492 things before Saturday.
But mostly, I am proud.
There is something pretty incredible about looking at all of the crystals, bracelets, displays, boxes and pieces of this business and realizing:
I built this.
It isn't exactly where I want it to be yet.
But it exists.
It grew.
I grew.
And we are still growing together.
Here's to the Next Chapter
I don't know exactly where CAE’s Crystals is going.
And I think that's part of the magic.
I see crystals, apothecary inspired goods, spiritual tools, witchy finds, meaningful gifts and so much more.
I see more blogs, more social media, more vendor events and a bigger community surrounding this little shop.
Most importantly, I see myself giving this dream room to grow.
If you have ordered from CAE’s Crystals, visited my booth, shared a post, read one of my blogs or simply followed along quietly, thank you.
Every single bit of support matters more than you probably realize.
This next chapter is going to look a little different.
A little more witchy.
A little more intentional.
A little more me.
And I cannot wait to see where it takes us.
Energy, intention, and a little bit of magic.
